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Socci Keeps William Pitt in Buyers' Sights

With an increasing number of buyers shopping the Internet for homes and rentals, real estate companies are well aware of the importance of effective online marketing, says Brad Kimmelman, manager of William Pitt Sotheby's International Realty's Fairfield and Southport brokerage offices. "The person who makes it all happen is Vin Socci," Kimmelman says.

Vincent Socci is director of marketing for William Pitt Sotheby’s International Realty and Litchfield Hills Sotheby's International Realty in Connecticut and Julia B. Fee Sotheby's International Realty in Westchester County, the largest affiliate in Sotheby's International Realty's global network. Socci's creative energy and innovation ensure that the company's marketing strategies are on the cutting edge both online and offline, as the Sotheby's International Realty brand and logo appear on every piece of printed or online marketing material.

Sellers who list their homes with Sotheby's International Realty appreciate the value of reaching buyers all over the world thanks to the new websites launched last November. Visitors to the site can search more than 30,000 Sotheby’s International Realty listings in more than 44 countries and six continents. “Whether you are searching for homes in Southport or a villa in Sicily, you can find it on williampitt.com,” says Socci. Listing can be translated into 15 languages and converted into nearly 50 different currencies with the click of a mouse.

1123 Round Hill Road is a charming 1929 Colonial for sale in Fairfield, and just one of the many properties that takes advantage of the wide reach of the Sotheby's International Realty brand. Buyers can learn everything they need to know about the house from the website listing, including the fact that the home is close to the town center, the trains, the schools, I-95 and the train station. It is also right next to Fairfield University.

Buyers can choose one of five popular languages to take a video tour of 1123 Round Hill Road. They can even experiment with furniture templates to see how their furniture will look in their new home. The asking price is $1,549.900.

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